5 Basic SEO Techniques to Improve Your Site Rank
Last year, Google's Penguin and Panda update made the most shocking SEO changes ever. Many websites were largely affected and penalized of the said implementation of system algorithm. Now today, there are many strategies shared on the internet to get back on the search engine ranking or perhaps build a better online credibility.
Here are five well known SEO techniques to help you rank higher
1. Using different Anchor Texts
Penguin update aimed at penalizing websites using keyword stuffing considered it as spam. And because of this, online businesses and webmasters have discovered a new way on how get traffic for your website as well as abide with Google’s rules. They use different anchor texts, to substitute the main key phrases. So, instead of bombarding an article with your main keywords you can use phrases like "Click this link", "click here".
2. Never Rely on Google alone
The old internet marketing way of traffic was only Google but this 2013; you can use of other traffic sources such as of the Facebook, Pinterest and Twitter. Facebook has long been a crowded place to take advantage of. With all the millions of monthly user it has, you can freely promote your website and products by simply uploading pictures and creating post that counts.
3. Don't link out if it's not worth it
If your web site has many outgoing back links to bad-quality pages such as those contain illegal content and even porn or gambling sites and if Google finds you, you'll be immediately kicked out and there's no chance for you to comeback as you are now considered as spam. So, if you are considering linking to other site, be sure that it is a good and quality web site.
4. Write Great Content
Content is the heart of a reliable and trusted blog. Always make sure you are writing and publishing quality content because it absolutely helps you increase your traffic and if Google find you doing this technique it will immediately support you on boosting your website ranking. They must be well-written, though-provoking and error free article so that it instantly goes viral.
5. Don't overuse HTML tags
Back in the day, the overuse of HTML tags was one of the favorites when it comes to optimizing sites. But now, it is prohibited and no longer accepted by the major search engines as you will be marked as spam. The larger the number of bold or heather tags you have the larger is the chance you'll get penalized and removed on the search page. Hence, be certain you are just using only ONE H1 tag in each article and use other heather tags (H2, H3, H4... ) only when they're really needed.