Mistakes to Avoid When Building your Website
1. Avoid any Pop-ups, Repeating Animation and weird colors
We've all experienced them, one or two-minute surveys that pop-up every time you open a website, or even worse case, a bye greeting that pops up when you try to navigate away from the site. Despite of how well of a meaning they might have, pop-ups are just annoying and sometimes even alarming, simply avoid using them on your site.
Beware of repeating any animated image. They can irritate and distract and will drive people away very fast. Your visitors are supposed to be focusing on your site's content, so its good to keep your design simple.
Aim for a design that is easy-on-the-eye and includes text that is easy to see. Choose a simple-commoon font style with a color that contrasts with the background. Black text on a bright background normaly does well.
2. Complete before you launch
Visitors will not be pleased when their time is wasted by an empty web page while looking for information. They might not come even back to see the finished site when they are annoyed. Wait until your website has some relevant content on every page before launching.
3. Don't Expect Traffic to Come without effort
Websites are great and they are a tremendous bonus to most businesses, but having just a website won't bring traffic. It is necessary to attract people by promoting your site. Here are 5 easy ways to spread the word:
- Optimise for Search Engines
- Post your web address on your products and advertisements
- Use Social Media
- Advertise with Google
- Create Press Releases
4. Too Many Bells & Whistles
Having too many of these will slow down your site and distract visitors from your content. Both humans and search engines love websites that load fast. Readers want to find what they are searching for as quickly as possible and search engines are also aware of this. Search engines will rank a fast-loading site higher.
5. Avoid Invalid & Junky Code
It lowers search engine rank and slows down your website, but it's all too common-invalid code. The key is to embrace web standards and clean code. Ensuring that your code complies with these standards will be of great benefit for your website. W3C has a handy tool to check the validity of your code. You can access it at validator.w3.org.