How to Set a Custom URL for Google Plus Profile
If you feel that you qualify for a custom URL for your page or blog you can apply and wait to see if you get approved or not. however there is a trick.
Gplus is a service that will shorten your google plus URL in to a clean and easy to remember link. to create your URL all you have to do is copy your profile ID, go to gplus and paste it on the ID box and then select a name that is easy to remember, then click on add and your new URL will appear, copy it and save it somewhere or paste it into you website.